This is a frustrating issue that many business owners face when trying to reach their audience.

Spam filters are designed to protect inboxes from unwanted or harmful messages, but they can sometimes be overly aggressive.

Subtle factors like using the "wrong words," using too many links, certain trigger words, lack of authentication, or sending from a free email domain can all contribute to emails getting flagged.

In this live session, Kaia will address some of the reasons emails end up in spam and show you some simple ways to improve deliverability, so your emails actually reach the people who need to see them.